Welcome to my A2 Media Studies Blog. The brief is: to produce a music video, a digipak cover, and magazine advert for the digipak. Throughout the course we will be learning about conventions (general and genre specific) used for each of these products.
Thursday, 8 March 2012
CO - Using Final Cut Express
As a way of incorporating the use of new
media technologies, classes this year and the year beforehand have heavily
advocated the use of Final Cut Express, a variant of Apple's hugely successful
Final Cut Pro. This rather fantastic utility allows users to import footage in a
variety of formats including .xml, .mov, .mp4 and many more and use a whole host
of different tools, appliances and devices to edit whatever you want. We all
thought that the use of Final Cut Express helped us extensively throughout the
video's creation, and still is. It was of course a huge step up to being
restricted to iMovie '08, which was the program that a majority of us used last
year for our film openings, as we got to use so many more features; notable
examples on our video include (or will include when we're done with it) various
"hot colour" tints such as deep red and sepia, glows, fades, possible dazzles,
the earthquake effect (which obviously shakes a chosen focal point to
simulate a tremor) and a lot of fade in/fade out/cross dissolve transitions.
However, the main effect that we used in FCE was the use of the bezier
brightness and contrast slider, where we darkened and lightened shots we needed,
which we couldn't do before. To summarise, the use of Final Cut Express has
greatly helped Sublime Transcendence achieve all we wanted by using effects and
precision within the post-production stages of our video.
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